No kidding, I’ve suffered from being really bad in math and anything that requires analytical skills gives me a headache – like keywords.
Sounds crazy I know. But back in the day when websites were loaded, and I mean loaded with links, were just promoting product and many times spamming their readers – they were racing to climb to the top listing on search engines. Until Google decided to change things and humanized their system to revolve around quality content.
But I was still overwhelmed. Some take keyword searches VERY seriously and I’ve read some elaborate posts on what to do which made my eyes water because of the complexity.
Keywords are important. If you don’t think so, just ask yourself “How will people find my content online?”
Keywords are the jelly to a peanut butter sandwich lover. Or the gas to a car, or water to a garden. Without the water your garden won’t grow, car won’t drive, and well, the peanut butter sandwich lover will just be miserable!
Gotta have keywords to find your blog or business online.
Now there are enough opinions to make your head twirl and spin until you can’t see straight. But I like simple methods that work.
One strategy you may have heard and it’s been a long standing one is this:
- Do a keyword search
- find the smallest number of searches associated with your word
- go for the “low hanging fruit”
Until recently I thought this was the way to do it because so many were doing it this way. But If I’ve learned anything about being online is – you don’t have to follow what other people do. No, not at all.
So here’s a strategy that resonates with me:
- 1. Target the biggest keywords in the niche.
- Consistently build links to these pages targeting the big keywords.
- Build out the site with inner articles.
- 4. Pull in tons of long-tail traffic.
This is a strategy used by Chris Lee who has a robust following and an income to match by using this method.
Chris also advocates “Outreach”, reaching out to others to build relationships, traffic, and search engine ranking.
Reaching out to others compliments the now “humanized” aspect of internet search engines because it incorporates engagement which really makes your website come alive.
Like anything in life when learning something new it’s always a challenge. I sure don’t know enough about using keywords to use them effectively. However, when I was in college I repeated algebra twice and the best algebra class I had was a summer “crash” course and passed with a B+. So I have hope!
I’m sure some of the comments I receive, if anyone reads this, will give me their opinion on keywords and I welcome it. I’ve never claimed to be a internet wizard about anything online. I’m just a “Wizard of Learning”.
I know Lesly as not only a very special mentor who has taught me SO much about blogging, but a dear friend to me as well! For that I am so very grateful xoxoxox Love PAC and most of all I love Lesly and everything that she and all of us have accomplished in almost 3 years! The community is so lucky to have her!! All I can say is WOW!!
Lesly who I have believed for a very long time to be one empowering, and knowledgeable woman! She is simply put Phenomenal!
This community really worth expanding! I have tried a lot of groups on Facebook, all were for exchanging comments, shares, likes etc. They don't care about networking, that is why I ended by leaving the groups the same day I joined. But this group is really awesome, YOU made it unique and cared with all aspects to make the networking the core of the process. No one need to share his blog url each time to get comments or shares, even the blog rotator idea doesn't enforce you to comment, it just tells you that these are our members' blogs and it will be awesome to see what they have new and maybe you will like to leave comment. Really Great work PAC!
Thank you for your awesome leadership and compassion for bloggers – offering such great direction and encouragement and resources WITHOUT charging outrageous amounts of money like SOME folks do!
Working with Lesly on a weekly basis has given me the courage and confidence to do things I never thought I could do. In a relatively short period of time Lesly has helped me shift my negative beliefs about myself as a writer to start creating a blog. Her sincere enthusiasm for my little successes along the way has helped me overcome my procrastination and kept me motivated to work toward my goal of updating my website and having more of an online presence. I could not have accomplished any of this without her and I highly recommend her as a mentor